01 — Launchwell Strategies

From Script to Global Release.

Strategic consulting for independent filmmakers backed by 25+ years of Hollywood distribution leadership.

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02 — About

Helping Independent Films Find Their Audience.

Launchwell Strategies is a Los Angeles based consulting firm founded in 2026 that partners with independent filmmakers from the earliest creative spark through final distribution. Grounded in deep experience building and leading distribution divisions, the firm guides creators through script evaluation, budgeting, marketplace positioning, release strategy, and campaign development.

By blending operational rigor, data driven planning, and a distributor's instinct for timing and audience behavior, Launchwell Strategies helps filmmakers navigate the complexities of production, marketing, and theatrical or digital release so their stories reach moviegoers with maximum impact.

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Years Experience

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Domestic Box Office

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Oscar Nominations

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Academy Awards Won

03 — Services

What Launchwell Does.

End to end distribution consulting for independent filmmakers, from script evaluation to release and beyond.

Open film script with coverage notes on a lit desk

Film Project Evaluation

Script, cast, and package assessment against current market conditions to identify commercial potential and creative positioning.

Dim distribution control room lined with monitors

Marketing Campaigns & Distribution Strategy

Campaigns and release plans built for independent films, tuned to maximize audience reach across theatrical, digital, and international windows.

Dark analytics dashboard with charts and graphs

Competitive Marketplace Analysis

Comparable title benchmarking, release date mapping, and audience overlap analysis to place your film where it can win.

Desk with budget spreadsheets, release schedule, calculator, and laptop with financial charts

P&A Budgeting

Prints and advertising budgets sized to the film, the window, and the audience, with clear allocation across paid, publicity, and promo.

Small team meeting around a table with laptops and notes

Team Building

Assembling distribution, marketing, publicity, and sales teams tailored to each project and stage of release.

Services

Every Release Starts With a Plan.

From first script read to final marquee, Launchwell builds the distribution roadmap that gets your film seen.

05 — Process

Five Stages, One Release.

A structured process built for independent films and shaped around each project.

  1. 01 —

    Discovery

    Understanding the film, the filmmakers, and the goals.

  2. 02 —

    Evaluation

    Script, package, and marketplace assessment.

  3. 03 —

    Strategy

    Positioning, window planning, and campaign architecture.

  4. 04 —

    Release

    Executing the theatrical, digital, and international rollout.

  5. 05 —

    Growth

    Long tail audience building and post release optimization.

06 — About Laurent

Laurent Ouaknine.

Founder / Launchwell Strategies

A dynamic executive with over 25 years of expertise in strategic development, film distribution, acquisitions, and marketing, shaping the success of some of Hollywood's most celebrated films.

Laurent has directed domestic theatrical releases that collectively grossed over $2.5 billion at the domestic box office and garnered more than 70 Oscar nominations and 18 wins.

Launchwell Strategies provides comprehensive planning and distribution services for independent filmmakers seeking an alternative to the traditional business model.

Career Highlights

2009Inglourious Basterds
2010The King's Speech
2011The Artist
2012Django Unchained
2012Silver Linings Playbook
2016Lion
2017Wind River
2020The War With Grandpa
2024Strange Darling
2026Founds Launchwell Strategies
2009Inglourious Basterds
2010The King's Speech
2011The Artist
2012Django Unchained
2012Silver Linings Playbook
2016Lion
2017Wind River
2020The War With Grandpa
2024Strange Darling
2026Founds Launchwell Strategies

07 — Pricing

Custom consulting.Contact for pricing.

Every engagement is scoped to the film, the stage, and the goals. Reach out to discuss your project.

LAUNCHWELL / EST 2026

08 — Let's Talk

Ready to Bring Your Film to the World?

09 — Contact

Start the Conversation.

Share a few details about your project and Laurent will follow up to schedule a consultation.

Launchwell Strategies / Los Angeles

Consultation Inquiry